Inside the Fortress: behind the scenes ahead of launch Zen and the Art of a missing MWC We’re back and full of boardgames Bring me the head of 5G! Here’s Harvey Wright from Optus Melbourne + esports = $$$$$! Uplink: Prof Genevieve Bell AO

Seamus visited the construction site of Fortress Melbourne ahead of the venue’s launch in early March. He spoke to Jon Satterley, CEO of Fortress, and Ben Jackson, Dell General Manager for Australia, to find out about the venue, its mission, its business model, and their Alienware partnership.

Having had the chance to walk the three-floor venue (as deeply under construction as it was), it does feel like something very new in the Australian market. It’s massive, and it’s aiming to be a great esports venue while also being a space that is open for use every day for people to hang out and play games together. And that includes tabletop!

It’s great to hear the mission from the folks before the public’s fingers hit the keyboards and controllers – and bars. Hopefully we’ll catch them again later in the year to hear more about how it’s doing and what lessons you just can’t learn until you’re operating.

There’s still a lot of confusing around what 5G is up to, how it fits together and when you should upgrade. So we went to the Head of 5G, Harvey Wright, to ask him the big questions and paint us a clearer picture.

We explore the business questions of how to sell a faster network to folks who feel what they’ve got is ‘fast enough’, what features of a 5G future he’s most excited about, and more technical questions like confusion around mmWave vs sub 6GHz spectrum usage. And why 5G is about a lot more than the phone in your pocket.

And, of course, why he wants you to choose Optus 5G.

Listen here or find the show in your favourite podcast apps and Spotify.

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Melbourne is taking over all the esports. Why is it the one place that sees it’s big business and not just ‘kid stuff’? That kicks off this week’s Byteside with Seamus and Nic, plus so much more.

This week’s Byteside also dips into the Oscars and why we didn’t even watch some of the big movies that have been on Netflix for months.

Plus more serious topics like the growing PTSD issues for content moderators at the likes of Facebook and YouTube, and why these internet giants need to do much better at looking after these staff.

Plus a dash of Safer Internet Day advice!

Find Nic on Twitter: @dr_nic
Find Seamus on Twitter: @seamus
And, as always, subscribe in your favourite podcast apps or via Spotify.

Today Seamus speaks with Distinguished Professor Genevieve Bell AO. She’s a cultural anthropologist who spent two decades at Intel and is known as one of the most important thinkers on technology and culture. She returned to Australia in recent years to create an entirely new school of research at ANU, named 3Ai.

We explore the aims of the new school, why it matters, and what the big issues are for technology in society today. And like any conversation with Professor Bell we get anecdotes from the past to help us understand that where we’re going next isn’t all that new… if only we can learn from the history lessons that can help pave the way…

Find out more about 3Ai:

This week Seamus and Nic explore ten years of iPad, how Sonos is struggling to kill old products, and the return of the Motorola Razr… all somehow revolving around questions of how our tech is meant to evolve, to last and to be the right tool for the right job.

On the ten years of iPad, we think about how we both dismissed it at launch but have had very different perspectives on it in the years since. Has the tablet market grown? Have laptops changed?

Seamus is a massive Sonos nerd so he’s right in the thick of the tension between the need to kill old tech in the name of new features but the faith Sonos lovers have in the company always supporting its speakers. Is there something unique about audio tech that makes it feel wrong to see it die?

Motorola’s new folding screen Razr hits the market in February so we debate if it’s the right kind of folding screen or not, and whether folding screens really are the future.

Plus a look at Activision Blizzard’s new YouTube deal for its esports broadcasts – is this going to hurt Twitch?

Some links related to our conversations:

Plus this great thread from Steven Sinofsky:

Send us your thoughts on our amazingly accurate predictions and opinions, or ask us for our thoughts on something that is on your mind. Email via or reach out on the socials. @byteside on Twitter, /byteside on Facebook and @TheByteside on Instagram.

And catch Seamus and Nic on Twitter via @seamus and @dr_nic.

The newest Byteside podcast kicks off with an interview with David Gaider, one of the key minds behind some of the greatest characters and moments in Bioware roleplaying games.

At Bioware games, Gaider worked on Baldur’s Gate 2, Star Wars Knights of the Old Republic, and the Dragon Age series of games, before setting out on his own after 17 years at the studio.

In 2019 it was announced that he was co-founding a new studio based in Melbourne, Summerfall Studios, and at the time we spoke in October we only knew the first game was set to take the adventure genre somewhere surprising. The game launched a crowdfunding campaign less than two weeks after our conversation as part of his keynote address at PAX Australia.

We spoke in October 2019 ahead of the official announcement of Chorus: An Adventure Musical.

Let’s start at the end. Looking back on Hearthstone’s Year of the Dragon, for the general mid-tier player (like me), the game has had its best year yet. Entertaining expansions, a more agile approach to nerfs – and buffs – and a smart distribution of events and adventures to keep things fresh for more weeks throughout the year.

Team 5, take a bow.

The Galakrond’s Awakening Adventure takes us back to the style of adventure we last saw in 2016 with One Night In Karazhan. It’s wild to think it’s been so long! But anyone wondering if Hearthstone just ran out of ideas can set their fears aside. The Awakening turns out to be the perfect finale to the game’s ambitious shift toward telling a year long ‘story’ through the medium of digital cards. And holds to the classic idea that they’ve taken a past format from the past and imbued it with many lessons they’ve learned since last using it.

I had the chance to play through the entire adventure ahead of full release and the journey was so much more than I expected it to be. You can get all the card breakdowns and meta discussions elsewhere, but for Byteside I’ve focused on playing through everything in Normal mode to see what the story delivers.

Ever since the earliest days of Heartstone the team has talked of giving players ‘story moments’ through the game. That was really about how games play out in exciting and fun ways, and that random factors create tension to deliver unexpected fun.

But here in Galakrond’s Awakening, Hearthstone leaps into actual storytelling – and does so with panache. I never expected a Hearthstone experience to deliver actual story beats, with so much voice performance you could probably paste it all together to release an audiobook of the events that take place.

An Adventurous Journey

The adventure is split into two halves – the EVIL and Explorer paths. It feels a little confusing to not be given a suggestion of which side to play first, as the stories do entwine in ways that make certain story points appear unexplained on one side while getting the full story from the other. Having taken the journey, I’d suggest playing the first round of each side before playing the second, and so on, as that will align each game with the opposing story to see how each moment fits together.

In Normal mode, every game is a custom deck featuring a significant character from the stories we’ve seen through the Year of the Dragon. Many characters get their moments, and many fun new Hero Powers have a moment to shine.

Opposing characters go through various dialogue moments, triggered by start of game, by certain turns, by reaching health numbers, or even by certain card interactions that on some plays you might not even see – it’s well worth taking a slow run through after your first to make a game run long to see what you may have missed the first time around.

Some matches are fast and fun with wildly overpowered decks at our disposal, while others do offer surprising challenges. And if you’ve enjoyed the characters Hearthstone has created over recent years, there are so so many moments that make this truly feel like an Epic Finale to a TV series – with high stakes for all involved.

Hearthstone concludes its best year yet with a fitting final chapter. It’s exciting to think about what’s coming next. I wouldn’t be surprised if they don’t make another grand sweeping story this year. I can only imagine it took a great deal of work to pull the Year of the Dragon off in such style.

But I really, really hope they do.

Byteside Prime is back for a new year, nay, a shiny new decade! Seamus and Nic are back together to discuss just how different this 2020 we’re now living in is from the 2020 we expected in our childhoods, plus a whole lot more.

The TV they watched over the holidays, the robotic limbs they don’t have, and why CES is a bit confused about what we actually need in our lives and our homes. Sorry, Ballie – you’re cute, but we’re not your biggest fans.

Plus some thoughts on where we’re going next, from AI to privacy to the fun and free Internet we’ve lost along the way.

Send us your thoughts on our terrible opinions, or ask us for our thoughts on something that is on your mind. Email via or reach out on the socials. @byteside on Twitter, /byteside on Facebook and @TheByteside on Instagram.

And catch Seamus and Nic on Twitter via @seamus and @dr_nic.

LIFX is one of the biggest names in the world around smart lighting. Big enough that a lot of folks might not realise they’re an Australian brand!

With that in mind, and with Australia Day just around the corner, we decided to have a chat with Marc Alexander, co-founder and CTO of LIFX, about the journey so far, his thoughts on how to get started with smart home and smart lights, and where things are heading next.

Why did you decide to get into smart lights at the very beginning?

We had this incredible – at that time) idea in 2012, to be able to use your smartphone in your pocket to change a light around you, and have that light so vibrant and colourful that it was better than any light before it.

That was the beginning of smart home for us and many others. We already had great app and hardware product development experience in the team, so it really felt like we could do it. We prototyped it, made a video for Kickstarter, and were blown away by the public response from around the world.

How big a deal was access to crowdfunding at that time?

Being able to access crowdfunding was one of the best things to kick us off. The launch was outstanding, going almost overnight from a small home invention to become a globally recognised business and leader in the smart lighting industry.

We benefited from ten thousand or so backers and pre-orders, were noticed by global retailers and were able to file patents and unique IP to our designs.

When I look at coverage of LIFX, colour seems to be a standout for your gear – why is that? What are you doing to make that a key LIFX feature?

We’ve always been passionate about the depth and richness of colour, how people feel about it, and what we do to achieve it.

Everything from special LEDs across LIFX products, having colours and whites mixed from four ‘channels’ of light blended together, to how high in quality and brightness our white light selection is.

With our new firmware, our lights show more than a trillion different colours (I’ll spare you the maths on that!), and thousands of tones of white. We have the deepest, richest colour spectrum among all our competitors. More vibrant reds, deeper blues, and we can also reach true cyan and a realistic warm incandescent white and amber, for example.

In technical terms of colour space, we have the largest CIE 1931 colour space of any consumer light we have seen or tested. And LIFX lights are modulated at a high frequency to support natural photography or videography without the usual flicker or rolling stripes seen often in other LED smart lights.

What’s been the biggest success for smart lighting so far? Has there been a ‘breakthrough’ moment yet or is that still ahead?

Beginning with our 2012 combination of Wi-Fi and internet-connected smart lighting “that works from any smartphone”, our step in growth was from zero to a global, Australian founded business, in our first year.

We’ve overcome a lot of tech challenges, and we are proud to have created a significant number of patents – in Wi-Fi and wireless smart connected lighting, thermal management, user interface, power control, and other smart home product categories (some yet to come to market).

Then we made more advances in our second and third generation of products, making them more compact, cost-efficient, faster, 30% brighter, and now using 30% less electricity than competing products.

Now we’re into our fourth and fifth generation of products, and have added unique feature lighting, blended colour zone Z Strips, Beams and Tiles. And, of course, we’re continuing to work closely in voice operation with Apple, Google, Amazon and many other smart home partners.

How do you explain where to begin to people who are still a little uncertain about where to start with smart lighting?

Start with just one light. With LIFX, you don’t need network cables, a hub or a bridge to set up your lights – so it is the perfect way to easily and affordably kickstart your smart lighting journey.

We suggest opting for a Mini Colour and experiencing it first in a lamp. It’s a perfect way to play around and feel how you can control your lighting near you and around you.

From there, expanding your collection is easy – just add to your smart lighting light by light, room by room.

Are straight up bulbs the most popular area still or are strip lights or tiles or other new product areas the biggest?

For gamers, LIFX Z strip lighting is very popular, and for our average customer, standard lights like our Mini Colour are the most popular.

Home decorators and people doing amazing things with their home’s rooms or an apartment will often use LIFX Beam or Tile as a special feature.

What’s the craziest setup or smart trigger arrangement you’ve heard about in the use of LIFX kit?

We’ve seen some very creative applications of our products, from practical uses that assist with accessibility to simply jaw-dropping desk setups.

One example of a very impressive smart trigger arrangement was from a customer who is hard of hearing. He had a lot of triggers set up, including flipping his phone over to trigger a dim light on, which then allowed him to talk with his wife! We are constantly learning about new ways our customers automate our products.

So what’s the ultimate mission? Every light a smart light or something else?

Part of our ultimate mission is to have every light a smart light – but with a purpose. To transform the space around you, share incredible experiences with light, and save energy with efficient design and automation.

Marc also sent me these links to some of his favourite office/gaming setups too. Now I want to run off and get the Byteside setup looking this cool.

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The 2010s changed everything in tech. A little prior to the start of the decade we saw the launch of the iPhone and Facebook, but it was during the 2010s they took over the world. TVs got bigger, thinner and higher res, networks got faster, the cloud became a storage norm.

In 2010, we talked about tech in terms of what we gained in each new version, with big year over year gains in processing power and features. Reviews discussed tech for its own sake. But things have slowed down, and – with the exception of cameras in smartphones – it’s the software that drives innovation today.

Today, there’s a very good argument that over this past decade we let that magical combination of smartphones, networks and social platforms eat our attention and our presence. I don’t need to litigate that idea here. We feel it, whether in ourselves or those around us.

Tech should be a tool, not a time vampire. It should enable, not distract. So here’s a few of my own resolutions for the new decade.


1. Scroll less
Mindlessly exploring streams of content has come to be defined by a single action – scrolling. Tech shifted from page-based exploration to endless scrolling, taking away that natural moment when we think “have I browsed far enough?” Let’s start using the search box more – every good service has one – to find things we specifically want to see. Search a topic on Twitter. Look up specific friends on Facebook. Just stop the fidget response and start using services with a little more intention.

2. Read deeper
We’ve become a society of skim readers. Glancing at headlines and opening lines before we jump in and share our own random and poorly informed comments about stories we think we have the gist of. Or maybe you’re the type who opens that story in a new tab and promises you’ll go back and read it later (that’s me). Let’s vow to read what we click, from start to finish, when we click it. If you don’t have time to read it, why were you skimming those headlines in the first place? Make time to actually catch up on news, and actually read what you find.

3. Track what matters
Use good tools to track your work, or your fitness, or your personal projects. I’ve been a big user of Todoist for quite a few years now. It works across phone/browser/PC so I have a trusted spot where anything I think is important gets written down so I know I don’t have to manually remember what needs doing. I also use fitness and food tracking tools to keep myself on target in those domains. I’m not religious about them, but I’ve learned that tracking what matters really does help to measure success and keep myself honest.

4. Be bored
I want to have more guilt-free downtime, when my mind can rest and explore that ‘default mode’ the pundits have started talking about. In my house we’re starting up screen-free Saturdays as a scheduled way to embrace this. For you maybe it’s a different day, or just one evening each week. Or maybe it’s just taking your lunch break and ignoring your phone while you do it. Just let yourself relax, and do it often enough that you stop feeling anxious about what you’re missing while you try to do it…

5. Stop being ‘busy’
“How are you?”
“Oh, so busy.”
“Yeah, same, really busy.”
Let’s stop ever using the word ‘busy’ to answer a question about how we are or how work is going. And when we’re feeling generically ‘busy’, let’s try to step back and double check what we’re doing right now and what we could be doing better or doing less of to make a little more time to let ourselves and our commitments breathe. I’m aiming to reduce distractions and have more focused time, while also adding more honest downtime into the mix of my day so I can let my mind rest guilt-free. This will help me to do more of the above – to read deeper and to be bored.


6. Kill notifications
Notifications are, by definition, interruptions. We should only allow notifications in our lives for things that are emergency-level information. I’m going through my settings on my phones, tablets and desktops to ensure I’m only allowing the most essential tools to demand my attention in real-time. Then I’m deciding for myself when the right times are to go to those apps and services to find out what I need, when I need it.

7. Check the defaults
While we’re checking those notifications, we should be checking a lot of other default settings too. What are the privacy settings doing with my information? Can I enhance the security of this tool? Can I make the icon a nicer colour? Worst case, you learn a little more about how something works. Best case, you save yourself from misuse of your personal information.

8. Run the backups
For anything important, I’m checking that backups are working, that they are happening regularly, and that the backup itself is effective. And I’m double checking regularly. My cloud storage. My local network storage. And while I’m at it I’m consolidating backups – cleaning up some of the random USBs and drives that have been lying around for years, and getting photos and videos into modern, universal formats so I know I’ll have them for the long term.

9. Subscribe on purpose
Video streaming. Music streaming. Software and storage services. I’m checking my subscriptions and I’m turning off auto renewals anywhere I can. I’m making a bookmark folder of things I’m subscribed to so I can go in and switch things on and off and stop paying my monthly lazy tax for things that I don’t use all that often. I’ll cycle through different video services – Netflix one month, Stan another, etc. If you cancel, the sub continues until the end of the paid month. Then pay again the next time you’re actively about to watch something. Even if that just saves a few days here and there, over a year across all services that’ll probably be an extra month or two of things you didn’t give free money to.

10. Rediscover email
I’m done with chasing Inbox Zero, but I’m also done just letting email become a waste basket. Using the tools now built into Gmail and desktop mail apps I’ll embrace email as a place where I let things arrive for my attention on purpose. I’ll delete the random repetitive junk mail lists I’m on and I’ll sign up to more things that deliver me things I know I want to see. This also means I’ll stop fidget checking email – just like social media – and give it due time in my daily routine so I ‘do email’ like I mean it each time I go there.